Recessions are fun!!

On October 23, 2009, in Digital Evangelist, by Mike@Eurisko

In gloom its the web that’ll come to your rescue. Low input communication costs. High concentration of target groups and favorable category ROI on the web allows non web users too to take notice of this medium in these times. Existing users, in these times enjoy optimizing usefulness of the web by discovering innovation online [...]

Using Article Marketing To Generate Additional Traffic and Backlinks

On October 22, 2009, in SEO / SEM, by Mike@Eurisko

Have you tried promoting your website via article marketing? Article Marketing is an easy and effective way to promote and generate additional traffic to your website. To begin in article marketing, all you need are some publishing skills or to employ someone who can write articles on your behalf. Select topics that pertain to your organization [...]

Dont let your ROI turn on its head

On September 22, 2009, in Digital Evangelist, by Mike@Eurisko

Fragile web approaches could get your ROI to turn on its head. This is of-course if you choose to look at it. Every consumer interaction approach on the web has an opportunity cost (widget vs SEM vs SMO vs SEO vs Display). Know the universe of choices available and then make the right choices, in [...]

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