Google Reacts to Twitter & Facebook

Google has announced they have made a deal with Twitter and will be delivering Tweet feeds in the SERPs. This is exciting and interesting and it confirms that SEO (Search Engine Optimisation) and Social Media are partners in your success.  You shouldn't neglect either! The search engines fav

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The first chink in Google’s armor

Rupert Murdoch has suggested that News Corporation is likely to make its content unfindable to users on Google when it launches its paid content strategy . When Murdoch and other senior News Corp lieutenants have criticised aggregators such as Google for taking a free ride on its content, com

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Google is online world’s most talked about brand

Google is online world’s most talked about brand

Google is the most talked about technology brand in Australian social media, while Whirlpool is the most significant forum in the space, according to new research published today (22 Oct 09). The Edelman study of the technology sector, the Australian Digital Brand Index, covered 588 online channe

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The Machine is Using Us!!!

I just love the theory behind this clip. Very 1984!! Also updated on my You Tube channel

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eCPMs - Defined

eCPMs – Defined

eCPM is a bit of industry shorthand that seems here to stay. You've seen it listed in your AdSense reports; it means, "effective cost per thousand impressions." So how is eCPM calculated, you ask? eCPM is calculated by dividing total earnings by total number of impressions in thousands. It is a g

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