The Digital Marketing Agency for Solar & Renewable Energy
Whether you work in residential, commercial, or utility-scale renewable energy – we’ll build your online presence to reflect the innovation and quality of your work, drawing in more and better quality leads.
Eurisko has proven experience in the solar and renewable energy sector. Find out how our expertise can help you scale your business for sustainable success.
Proven results for Solar & Renewable Energy Providers
Statewide Power
Following disappointing results from other suppliers, Statewide Power returned to Eurisko to see if we could help them get on the right track.
By switching off an ineffective and expensive Google campaign, improving technical SEO and building out key content on a new, optimised website, Eurisko has achieved a 294% traffic increase YoY and a 233% increase in customer enquiries MoM (with lead quality constantly improving).
Digital Marketing for the Renewable Energy Industry
We work with solar retailers, installers, component suppliers, battery storage specialists and broader renewables providers. Whether you need more leads, better visibility, a site that’s easier to navigate, or all of the above - we’re here to help.
Our services include:
Search Engine Optimisation (SEO)
We make your business appear in search results when people are looking for services like “solar panel installation [suburb]”, “commercial solar provider” or “battery storage supplier”. We combine technical SEO with helpful, trustworthy content so your site builds visibility (and trust) over time. If you’re after experts in all things SEO, Eurisko can help.
Google Ads
When someone is ready to compare quotes or book an install, timing is everything. Our targeted Google Ads campaigns help you appear at the right moment; driving high-intent enquiries that actually convert.
Our Google Ads experts don’t just settle for ‘better’. We continually refine ad performance to maximise ROI, constantly seeking ways to make your campaigns work harder to get real results.
Social Media Ads
People don’t always know who to trust when it comes to solar—and they often head to social media first to ask questions, scroll reviews or check out real-world results.
Whether it’s showing an install, a carousel breaking down rebates, or a simple before-and-after post, Eurisko’s social media marketing can help you stay front-of-mind.
Website Design & Development
Your website should explain clearly what you do, show your experience, and make it easy for someone to enquire or request a quote. We design and optimise websites that work on mobile, load quickly and support conversion. Find out more about our website design, hosting and development services.
Universal Search
We don’t just focus on Google results. We help your business show up in Maps, YouTube, and on social platforms when people are researching or comparing options. This is a multi-channel approach that helps you stay visible and consistent across the full digital landscape.
Ready to own the search engine results page (SERP)? Check out our Universal Search approach.
We help you own your niche with marketing for:
Residential Solar Installers
We help solar retailers and installers reach households that are actively looking to switch. Whether you’re focused on new builds, retrofits or battery upgrades, we’ll build a strategy that speaks to your market and drives enquiries.
Commercial & Industrial Solar Providers
We support businesses offering larger-scale installations to other businesses. Our strategies are designed for longer decision cycles and complex solutions, helping you reach business owners, facility managers and sustainability leads with clarity and confidence.
Off-Grid & Battery Storage Specialists
If you specialise in hybrid systems, off-grid living or battery solutions, we’ll help you educate your audience, build trust and generate leads from people actively seeking independence and resilience.
Manufacturers & Suppliers
Whether you sell inverters, panels, racking systems or EV chargers, we’ll help you reach your audience (be it installers, retailers or wholesalers) with content that explains your product clearly and supports long-term brand trust.
How Eurisko supports your growth
We don’t apply generic marketing formulas that your competition are already using. We work with you to understand how your ideal clients make decisions, what sets you apart, and where you want to grow.
1. We understand your audience
Your customers often have questions: they’re comparing systems, thinking about return on investment, or unsure who to trust. We help you show up at the right time in their decision-making to provide answers.
2. We help you get found
We make sure your business is easy to find in search results, on Google Maps, and on the platforms where people go to learn and compare. That means better visibility when it counts.
3. We track what matters
We don’t waste time on inflated traffic numbers. We focus on what actually helps you grow: qualified leads, quote requests, phone calls and contact forms. You’ll get clear, honest reporting and actionable advice.
FAQs
Do solar and renewable businesses really need digital marketing?
Yes – in an increasingly saturated market, it’s imperative to stand out. People want to compare options, understand costs and check reviews. If they can’t find you (or your site doesn’t build confidence), they’ll move on.
Australia’s Federal and State rebates have put renewable energy on the map for residential and commercial purposes alike. There’s plenty of operators out there – clever digital marketing will show your audience why you’re the best choice.
What if we already get leads through word of mouth?
Word of mouth is great, but even strong referrals will often do their due diligence before actually calling. They might check your website, read reviews or look you up on Google. A strong online presence supports your reputation and helps convert interest into action.
Additionally, it’s more sustainable to have multiple sources for inbound leads. Building up your presence online means that if referrals dry up for whatever reason, new and pre-qualified leads can still come your way through organic traffic and/or PPC campaigns.
Who do you work with?
Manufacturers, providers and installers including:
Residential and commercial solar installers
Battery storage and off-grid energy specialists
Solar and renewables product manufacturers
B2B energy solution providers
- B2C energy solution providers
EV charging and hybrid system businesses
- Manufacturers of renewable energy technology
We tailor our approach to suit your goals, market and offering. Our strategies align with what success means for your business.
When will we see results from digital marketing?
Google Ads campaigns can start delivering leads in the first few weeks. SEO and content strategies take longer (generally 3 to 6 months) but create more stable, long-term visibility. We’ll walk you through a timeline and help set realistic expectations, then keep you updated as things progress.
What does success look like for solar & renewables digital marketing?
What success means for your business depends on your goals, average customer value and the competition in your area. We’ll help you work out where to start and how to scale sensibly based on results, not guesswork. You might focus on some or all of these:
- Top rankings in Google’s organic listings
- Highly targeted paid search campaigns that return qualified leads (improving your ROI)
- Having topical content ranking to match search intent (answering questions and pre-qualifying potential clients)
- Top rankings in Google’s “Maps Pack”
Can’t we just do what the other solar companies are doing?
You could, but if everyone’s running the same ads and saying the same things… no one stands out.
We help you define what makes your business different, and make sure that comes across in your campaigns (and on your website, and any other digital touchpoints).
Digital marketing that supports business growth
From improving your search visibility to running high-performing Google and social ad campaigns, we focus on the tools and tactics that generate qualified leads and long-term growth.
Whether you’re looking to increase quote requests, book more installs or grow your brand in a competitive market, we’ll help you get there with digital marketing that’s built to perform.